Led the development and execution of rebranding Verizon’s voice and tone for digital experiences.
Verizon: Building an AI writing assistant
Established content taxonomy for an AI-powered writing assistant.
Verizon: Systematizing error messages
Built a unified, LLM-optimized error-message system for Verizon’s design system.
Managed the integration of reusable content into design tools via string variables.
Named a feature and developed a product messaging strategy.
Anna Jolliffe 